A great article in today's City Am on the five delusions holding business back. Taken from the book 'Solving the strategy delusion' the article highlights five critical business functions and processes - change management , customers, planning, people and leadership - and how we are getting them wrong.

I particularly liked this one on the customer delusion and how products and services need to be co-created with customers rather than just marketed at them. Surely this kind of approach creates longevity in the client relationship and ensures that, as businesses and suppliers, we are adding true value to our customers.